July

2023

14:15

Europe/Vienna

Social July Content

Dear partners,

We hope all is well.

You will find here the social media package of July.

You can download each picture, one by one.

On the right-hand side of presspage, you will find:

A Zip file with all feed pictures and videos
A Zip file with all Instagram stories
As well as the March grid

If you post one of our images, we kindly ask you to please tag us:

- Using the @baumeetmercier tag

- Using the #baumeetmercier

The attached posts & stories are formatted for Instagram, Facebook, Twitter & Linkedin.

We remain available shall you have any questions or comments,

Baume & Mercier

Download selection of assets

Chapter 5: The Shapes

The essence of Baume & Mercier is built around 3 shapes: dodeocagon, round and rectangle. This chapter will allow you to learn more about each one. Are you ready? 12 chapters, 36 stories, stay tuned to discover all that makes our Maison so unique and distinctive!

Riviera 10722

The Riviera 10722, a masterpiece of horological artistry. Explore the intricate details of its design, where each element exudes sophistication and precision. Let the Riviera 10722 elevate your style and captivate your senses. Experience the epitome of craftsmanship with Baume & Mercier!

Riviera 10722

Dive into timeless elegance with our Riviera 10722, which combines sophistication with adventure. The Riviera 10722 is more than a watch, it is a symbol of casual exploration. Join Baume & Mercier in celebrating every moment with boldness and style. Share your horological adventures with us!

Riviera 10624

Unleash your style with the Riviera 10624. This timepiece embodies a harmonious blend of elegance and sporty touches. Its black sun satin-finished dial showcases a mesmerizing interplay of light, while the stainless steel bracelet adds a touch of timeless elegance. With a double day-date aperture at 3 o'clock, a small seconds subdial at 9 o'clock, and two dedicated chronograph counters, this timpiece offers precise timekeeping in style. Embrace the perfect fusion of form and function with the Riviera 10624!

Riviera 10624

Embrace a world of confidence with the Riviera 10624. This chronograph timepiece effortlessly blends timeless style and precision engineering. Its sleek stainless steel bracelet and captivating black sun satin-finished dial make a striking impression. Embody the power of elegance with the Riviera 10624!

Riviera 10625

Discover the captivating allure of the Riviera 10625. This chronograph timepiece redefines modern elegance with its sleek monochrome black aesthetic. From the black ADLC-coated stainless steel case to the black sun satin-finished dial and matching rubber strap, every detail exudes contemporary style. How would you style this modern black monochrome masterpiece? Share your thoughts below!

Riviera 10747

E-BOUTIQUE EXCLUSIVES - LIMITED STOCK Introducing the Riviera 10747, a web-exclusive timepiece. It is a rare opportunity to own the Riviera 10716, but with a twist. The Riviera 10747 comes with both a stainless steel bracelet and a vibrant blue rubber strap. With limited availability and a special price, embrace the versatility of this exceptional package. Elevate your style with the Riviera 10747!

Riviera 10716

Step into a world of timeless beauty with the Riviera 10716. We invite you to immerse yourself in the mesemerizing world of this timpiece. SuperLuminova on the indexes will allow you to read better at night and underwater, so you can make the most of your water sports!

Riviera 10616

The Riviera 10616, a horological marvel equipped with the prestigious Baumatic manufacture movement. Immerse yourself in its exquisite design, featuring a translucent blue sapphire dial that captivates with every glance. The stainless steel bracelet adds a touch of elegance and versatility. With the remarkable precision and reliability of the Baumatic movement, this timepiece delivers exceptional performance. Experience the pinnacle of craftsmanship with the Riviera 10616!

Chapter 6: The Riviera Spirit

You don't need a passport to see the Riviera. The Riviera collection celebrates the timeless allure of the French Riviera, transporting you to its sun-soaked shores with every glance at your wrist. With their refined design and exquisite craftsmanship, they emdody the sophistication and joie de vivre synonymous with the Riviera lifestyle. Indulge in the essence of coastal luxury and let the Riviera collection be your gateaway to a world of style and refinement. 12 chapters, 36 stories, stay tuned to discover all that makes our Maison so unique and distinctive!

Riviera 10727 & 10728

Double the elegance, double the charm. Embrace the virbants colors of summer with the Riviera 10727 and 10728 side by side. The Riviera 10727 features a mesmerizing blue dial while the Riviera 10728 boasts a captivating violet dial. Which dial color screams summer vibes for you? Share you preference in the comments below!

Baume & Mercier Saga #13 - Our signature dodecagon

It’s about our dodecagon. The multi-faceted Riviera collection, born in 1973 continues to convey the emotion of sport-chic design, carefree lifestyle and self-confidence for every day. Follow our 36 stories to discover the essence of our Maison, next episode coming soon!

Riviera 10722

Baume & Mercier Saga #14 - Our round shape

It’s about a synonym of refinement since years. It’s about the fusion of elegance and utmost quality. It’s about gradient dials for all tastes, vintage lines, and watchmaking expression through the Baumatic manufacture movement unique to our Maison. Follow our 36 stories to discover the essence of our Maison, next episode coming soon!

Riviera 10722

Adorn your wrist with the Riviera 10722 expressing sophistication and masculinity. Let this timepiece accompany you on your journey, embodying the perfect blend of style and adventure. Discover the allure of Baume & Mercier and elevate your look with this remarkable chronograph timepiece.

Baume & Mercier Saga #15 - Our Art-Deco rectangle

It’s about a design, it’s about a name, it’s about Hampton being an iconic flagship of the rectangular style. Art deco style, pure lines, jems for ladies since 1996 and for years to come. Follow our 36 stories to discover the essence of our Maison, next episode coming soon!

Riviera 10716

Submerge yourself in the sleek design of the Riviera Azur 300m 10716, as the SuperLuminova indexes illuminate the depths with a captivating glow. With a remarkable water resistance of up to 30 ATM, this timepiece is the perfect companion for all your aquatic adventures. Share with us your favorite water sports memories and let the Riveira 10716 inspire your next underwater journey!

Baume & Mercier Saga #16 - The sea

It’s about the immensity of the blue. At Baume & Mercier, we find inspiration in the vastness of the sea and its ever-changing hues. Just like the ocean, our timepieces embody a sense of timeless beauty and depth. As you embark on your journey, let the spirit of the sea guide you, wearing a Baume & Mercier watch that reflects the serenity and allure of the sea. Dive into elegance and embrace the connection between the sea and our maison. Follow our 36 stories to discover the essence of our Maison, next episode coming soon!

Baume & Mercier Saga #17 - The french Riviera coastline

The Riviera collection, created in 1973, has become the iconic collection of Baume et Mercier. The French Riviera coastline has been part of our DNA for 50 years. Inspired by the picturesque landscapes and effortless sophistication, our timepieces embody the spirit of coastal luxury. Follow our 36 stories to discover the essence of our Maison, next episode coming soon!

ABOUT Baume & Mercier

Founded in 1830 at the heart of Swiss Jura, Baume & Mercier enjoys international renown. From its workshops at the heart of Swiss Jura to its headquarters based in Geneva, Baume & Mercier offers its clients the very finest timepieces. Born by a complementary balance between an artistic approach to shape and watchmaking innovation in the service of the client, the Maison continues to mark the history of watchmaking by passing down the design and watchmaking expertise that is the Brand’s legacy. This savoir-faire perfectly corresponds with the spirit of cooperation between our founders William Baume & Paul Mercier: where classicism meets creativity, tradition meets modernity, and elegance meets character... In a more contemporary way than ever.

To learn more, please visit www.baume-et-mercier.com