Watches & Wonders 2020 - Time In Motion
TIME IN MOTION
Geneva, 24 April 2020 – Watches & Wonders 2020, BAUME & MERCIER is in motion, unveiling a blend of our watchmaking expertise and the aspiration to move towards new horizons. Based on a discussion around innovation, materials, colours and style, the Maison is approaching this edition of Watches & Wonders 2020 with a revitalised and optimist vision of the way we conceive of watchmaking. Tradition and modernity, elegance and personality, nature and consciousness will beat the rhythm of the Maison throughout the year and will direct all our initiatives to build the Maison’s future.
“Watches & Wonders 2020, despite the cancellation of the physical event, marks the start of a new impetus for BAUME & MERCIER. Driven by the authenticity that surrounds the Maison, our centurial heritage and savoir-faire, our spirit of innovation and close relationship with our customers and partners, we are focusing our resources to evolve the Maison to reflect contemporary society and our customers’ new expectations. We are reinvigorating and rejuvenating all aspects of the Maison to create a new tomorrow, a genuine tomorrow.” – David Chaumet, CEO of BAUME & MERCIER
CLIFTON BAUMATIC COLLECTION
The new Clifton embodies the elegance and expresses the expertise of the Maison Baume & Mercier, specially designed for the connoisseur of beautiful watches. The Clifton Baumatic day-date, moon phase blends functional considerations and an omnipresent pursuit of balance in the proportions and harmony in the choice of materials and colours.
“Since its launch, Clifton BAUMATIC has been a pillar of the Maison, the catalyst of our dedication for innovation. This year, we are thrilled to introduce new complications that will bring our collection to another level. These new complications are the association of traditional watchmaking expertise together with the perfect match of the Baumatic movement.” – David Chaumet, CEO of BAUME & MERCIER
Hampton, the iconic Baume & Mercier collection, pays tribute to Art Deco with the launch of a new contemporary collection. For Men and Women, the Hampton collection reveals new silhouettes and offers shapes that pay tribute to the world-renowned architectural movement of the 1920s.
“We are thrilled to introduce a new vision for our Hampton collection. Creativity and Art Deco remain the pillars of this true icon of the Maison and are infused in the new range that we are unveiling at Watches & Wonders 2020. Fully dedicated to the rebirth of this collection, we have simplified the design to remain as close as possible to its origin and its essence, while reworking all of the details with a focus on each element – notably on the timepiece’s face and case.” – David Chaumet, CEO of BAUME & MERCIER