View Baume&Mercier-Baumatic-film 1
Baume&Mercier-Baumatic-film 1
View Baume&Mercier-Baumatic-film 2
Baume&Mercier-Baumatic-film 2
View Baume&Mercier-Baumatic-film 3
Baume&Mercier-Baumatic-film 3
25
October
2018
|
11:12
Europe/Vienna

Clifton Baumatic™ films

GENEVA, SWITZERLAND - October 25, 2018

 

BAUME & MERCIER UNVEILS THREE FILMS ON THE BAUMATICTM CLIFTON COLLECTION

This trilogy portrays the day to day life of an architect and highlights three characteristics of the Clifton Baumatic™ collection which was launched at SIHH 2018: its design, power reserve and accuracy. The goal is to illustrate the life of an independent, creative, grounded man who is always on the move.

 

DESIGN

The design and elegance of the Clifton Baumatic™ watches are reflected in the architect’s meticulous approach to his drawings.

 

POWER RESERVE

The man is in his studio drawing a contemporary extension for the building featured in the first film. It takes him five days to complete the work, a reference to the power reserve of the Clifton Baumatic™ watches (120 hours).

 

ACCURACY

The architect prepares to present his final plan.

 

CLIFTON BAUMATICTM

Clifton Baumatic™ watches have a white or black porcelain-like dial with an understated, easy-to-read display. The dial features slender riveted hour-markers, slim lancet hands and an oversized date aperture at 3 o’clock. Topped with a domed sapphire crystal, the anthracite gray minute track follows the curves of the 40 mm polished/satin-finished steel case. Water-resistant to 50 meters, the timepiece has a transparent case back that reveals the new Baumatic™ BM12-1975A caliber, Baume & Mercier’s first in-house movement. This timepiece attaches to the wrist by means of a black, brown or navy alligator strap that fastens with a pin buckle. A five-row bracelet in polished/satin-finished steel featuring a triple folding buckle with security push-pieces is also available to complement this collection.